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Friday, October 16, 2026
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TikTok Offers The Community Control to Limit AI-Generated Media in Their Feeds

Users will soon have a updated setting that permits them to cut down on the quantity of AI-created content appearing in their timelines. This move comes as the company revealed that it now features in excess of 1 thousand million AI-generated clips.

Trial and Implementation

The update is in a pilot phase over the following weeks before a widespread release. This development aligns with a rise in AI content, fueled by emerging content generation software.

The Broader AI Trend

Recent reports that approximately a tenth of the quickest rising channels on a popular video site primarily display clips produced artificially. A considerable share of this material is considered low-quality AI content, a label for substandard, mass-produced content that is often absurd or surreal.

Our research shows that many people appreciate content made with AI tools, from AI artwork to educational videos, and we want to give people the option to adjust the amount of that, depending on their own likes,” said a platform representative.

AI on the Platform

TikTok disclosed that there are now 1.3 billion videos on its app tagged as artificially created. Overall, over 100 million pieces of content are added to the app each day, making AI-generated material a relatively small percentage of its complete catalog.

How to Adjust Settings

Users will be able to reduce or increase the level of artificial media they view by using the content preference option in the platform and picking the AI content topic. Other topics that currently be adjusted under the filter include current affairs, style, aesthetics, and choreography.

AI Disclosure Rules

Its rules oblige users to label “realistic” AI-generated content, and it forbids harmful fake videos of well-known individuals or critical incidents. Any believable AI-generated clip that is without a tag can be deleted under its terms of service.

Additionally, the service will henceforth attach an artificially created watermark to content produced via its own AI tools, or detected by an collaborative effort for identifying content made by AI. This step is designed to stop users from seeking to evade the tagging system.

Educational Initiatives

TikTok is furthermore introducing a $2 million AI literacy fund for specialists and institutions to develop learning resources about using AI responsibly. This program will benefit non-profit groups specializing in teaching coding and technology.

Moderation Strategy

The platform has justified its content review process, amid discussion over plans to make redundant numerous content moderators in the United Kingdom. It is planning to reduce 439 jobs in its content moderation team in London, with worker representatives and online safety experts raising concerns that people are being substituted by automated systems.

A company official explained that human moderation would still have a role, but AI can shield workers by filtering out the most harmful content prior to it is viewed by people. The company reported a notable drop in explicit and harmful content reviewed by human moderators over the last 12 months due to intervention by its AI tools.

We believe it is crucial to balance humans and technology to keep the platform safe,” the official commented. “We’ll have people as integral to the approach, but we also think it’s highly necessary to reduce exposure to harmful content as rapidly, which is where a extensive automated help is proving valuable process content quickly.”
Written by

Garrett Wood

A tech journalist and digital strategist with over a decade of experience covering emerging technologies and innovation trends.

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